OUTBACK HOLLOW

Gardens

Brand Identity, Packaging, Product Design, Photography, Website Strategy

Outback Hollow Gardens began as a quiet rebellion—an off-grid experiment in soil, spores, and slow-growing wonder. D + F Studio partnered from seed to harvest, developing a complete brand system rooted in botanical esoterica and gritty realism. We crafted an identity that blends folklore with function: clean sustainable packaging, vintage-style illustrations, and a narrative voice that feels equal parts end-times prepper and poetic naturalist.

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Our creative direction included a full suite of product photography, ecommerce strategy, and tactile print design across apothecary goods, mushroom tinctures, microgreens, and seasonal herbals. From farmers markets to website flow, we shaped a brand experience that feels homegrown but high concept—anchored in place, but always reaching for myth.